LEXINGTON PARK, Md. (Dec. 24, 2009) – The Lexington Park Business and Community Association recently announced the winner for their First Annual Holiday Window Display Contest. Linda’s Café claimed the $500 prize by seizing 63% of the vote, which was conducted online.
“We are so excited to win. Every time we looked at the blog, it appeared that we were trailing behind in second place,” stated Linda Palchinsky, owner of Linda’s Café. “This was so much fun for us and great for Lexington Park and now, my staff can have a holiday party with the winnings from the competition.”
Linda said the decision was subsequently made to share the wealth by holding the Christmas party at a competing business, The Lexington Restaurant and Lounge.
Other competitors for the $500 prize included the second highest vote getter, Hair in the Square, and The Lexington Restaurant and Lounge, The Grapevine Antiques and Collectibles, Sake Japanese Steakhouse, Mattress Corner, P. J’ Auto Body, Donut Connection and Hope Place of Walden. The competitors encouraged patrons to get out the vote with personal appeals and direct solicitations such as Hope Place of Walden’s mass e-mail featuring its holiday window display.
The competition was developed by Dorothy Andrews, owner/operator of Endless Summer Tanning, to be the first marketing initiative of the newly formed Business Association. The competition proved to be a resounding success with over 1,000 votes cast over a 10-day period. “I wanted the light up Lexington Park to show the holiday spirit of our many merchants,” said Ms. Andrews. Endless Summer Tanning created a blog site for the competition and nine merchants elected to join in on the fun.
The Lexington Park Business and Community Association meets on the second Wednesday of each month at 6:30 p.m. in the Bay District Fire Station Social Hall. The meetings are open to anyone who is committed to the betterment of Lexington Park. For more information, contact the Community Development Corporation, the host agency for the Business Association, at 240-725-5786.